#80: How BigLaw Attorneys Can Better Leverage Conferences for Business Development

Listen here: How BigLaw Attorneys Can Better Leverage Conferences for Business Development

When you’re taking time away from client work to attend conferences, you want to make sure you’re maximizing your opportunity to deepen relationships and execute on your business development strategy. But how can you best plan to do that — before, during and after these events? In this episode, I share how you can approach conferences more thoughtfully so that you maximize long-term value and get the ROI that you want from the time and energy that you spend on them.